Our Mission

At Serve First, our mission is to cultivate leaders and strengthen teams through experience driven leadership and culture development. We are committed to providing uniquely tailored programs that equip athletes with essential skills that pave the way for success well beyond their playing careers.

At Serve First, our mission is to cultivate leaders and strengthen teams through experience driven leadership and culture development. We are committed to providing uniquely tailored programs that equip athletes with essential skills that pave the way for success well beyond their playing careers.

Physical Team Development Events
Tennis Rackets
Physical Team Development Events
Physical Team Development Events
Tennis Rackets
Featured programs
Featured programs

"Serve First has been instrumental in our off-season programming. Their unique leadership and training perspective has provided valuable insights into the rapid development of teams that are highly relevant in today's game."

-Coach Brandon Reyes, University of Colorado Football Strength & Conditioning.

"Serve First has been instrumental in our off-season programming. Their unique leadership and training perspective has provided valuable insights into the rapid development of teams that are highly relevant in today's game."

-Coach Brandon Reyes, University of Colorado Football Strength & Conditioning.

"Serve First has been instrumental in our off-season programming. Their unique leadership and training perspective has provided valuable insights into the rapid development of teams that are highly relevant in today's game."

-Coach Brandon Reyes, University of Colorado Football Strength & Conditioning.

Tennis Player
Tennis Player

Team Development Events

Team Development Events

Physical challenges designed to emphasize teamwork, communication and, mental toughness.

Physical challenges designed to emphasize teamwork, communication and, mental toughness.

What Teams & Athletes Gain:

  • Connection through a shared challenging experience

  • Identify and refine leadership skills

  • Build confidence to perform in any environment

  • Effective communication under stress

What Teams & Athletes Gain:

  • Connection through a shared challenging experience

  • Identify and refine leadership skills

  • Build confidence to perform in any environment

  • Effective communication under stress

Team Discussions & Workshops

Team Discussions & Workshops

Team Discussions & Workshops

Classes, guided discussions, and workshops centerally focused around the holistic care and lifelong success of teams and athletes.

Classes, guided discussions, and workshops centerally focused around the holistic care and lifelong success of teams and athletes.

Topics:

  • Freshman Orientation

  • Transition Readiness

  • Resilience Training

  • Financial Stewardship

Topics:

  • Freshman Orientation

  • Transition Readiness

  • Resilience Training

  • Financial Stewardship

Tennis Player
Tennis Player
Tennis Court
Tennis Court

Staff Development Events

Staff Development Events

Guided discussions and workshops from experienced leaders designed for Coaches and staffs to engage, reflect, and grow in various areas.

Guided discussions and workshops from experienced leaders designed for Coaches and staffs to engage, reflect, and grow in various areas.

What Institutions Gain:

  • Proven leadership techniques for building elite teams

  • Strategies to strengthen team culture & accountability

  • Leadership tools to enhance communication & performance

  • Custom coaching tailored to your program’s needs

What Institutions Gain:

  • Proven leadership techniques for building elite teams

  • Strategies to strengthen team culture & accountability

  • Leadership tools to enhance communication & performance

  • Custom coaching tailored to your program’s needs

The Company Colleges & Agencies Trust

Serve First's holistic approach to developing athletes, coaches, and staff uniquely positions them to support athletic departments' goals in fostering lifelong winners.

Learn how Serve First can help your program today with a sponsored event.

10+

Staff Workshops Per Year

25

Organizations Served

20+

Events Per Year

3k+

Athletes Served

Impact

"Serve First was the spark we needed for our summer training program going into the fall season."

-Coach Jasmine Venable, NC A&T Women's Basketball Strength & Conditioning

We help develop stronger athletes, empowered leaders, and a success-oriented team culture.

Space is limited—secure your program today!

Tennis Player
Tennis Player
Tennis Player
Tennis Player
Tennis Player
Tennis Player
Background
Founders
Founders

Built by founders who understand.

Built by founders who understand.

Coach

Rodrick Rumble Co-Founder, Serve First

Coach

Rodrick Rumble Co-Founder, Serve First

Coach

Rodrick Rumble Co-Founder, Serve First

Coach

Jordan Futch Co-Founder, Serve First

Coach

Jordan Futch Co-Founder, Serve First

Coach

Jordan Futch Co-Founder, Serve First

our story

Former athletes and veterans, dedicated to changing lives.

Tennis Player
Tennis Player
Tennis Player
Tennis Player

Unique mission.
Exceptional team.
One passion.

Unique mission.
Exceptional team.
One passion.

“We strive to create an environment where athletes and staff can grow, lead, and succeed, both on and off the field. Our goal is to empower athletes to win not just today, but for a lifetime.”
Jordan Futch

Co-Founder